30-second summary: SEO can just as easily destroy websites’ rankings as it can build them up. Newer websites or startups with smaller backlink profiles are the most vulnerable to negative SEO attacks. Webmasters need to

The anatomy of a negative SEO attack
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30-second summary: SEO can just as easily destroy websites’ rankings as it can build them up. Newer websites or startups with smaller backlink profiles are the most vulnerable to negative SEO attacks. Webmasters need to
folder_open Anchor Text, black hat SEO, disavowing links, domain authority (DA), evergreen content, Google, Google penalty, Google search console, link building campaigns, link-building, SEO, SEO Attack, SEO guide, SERPs, site authority, unnatural anchor texts, unnatural links
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