Seven smart ways to upgrade your ecommerce content marketing strategy

Seven smart ways to upgrade your ecommerce content marketing strategy

30-second summary: A marketing strategy that focuses on a unique target market is called a niche-hub strategy. Create a niche website and document its progress. Use content formats that boost audience engagement and are easy

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30-second summary: A marketing strategy that focuses on a unique target market is called a niche-hub strategy. Create a niche website and document its progress. Use content formats that boost audience engagement and are easy

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Crowd marketing: A link building method that only 2% use to rank higher on Google

Crowd marketing: A link building method that only 2% use to rank higher on Google

30-second summary: Link building still plays a prominent role in SERP ranking, even in 2020. Crowd marketing is a technique that is based on building backlinks on forums and communities. Most people don’t use it,

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30-second summary: Link building still plays a prominent role in SERP ranking, even in 2020. Crowd marketing is a technique that is based on building backlinks on forums and communities. Most people don’t use it,

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How Social Networks Leverage Organic Growth

How Social Networks Leverage Organic Growth

Growth experts at social networks don’t think about SEO the way we might do for a SaaS company. They face a unique set of challenges, such as getting Google to crawl and index billions of

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Growth experts at social networks don’t think about SEO the way we might do for a SaaS company. They face a unique set of challenges, such as getting Google to crawl and index billions of

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Simple guide to creating an expert roundup post that drives website traffic

Simple guide to creating an expert roundup post that drives website traffic

30-second summary: Roundup posts are pieces of content in which a list of selected experts give their insights on the same topic, in short descriptions that include their opinions, predictions, or reviews. Creating an expert

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30-second summary: Roundup posts are pieces of content in which a list of selected experts give their insights on the same topic, in short descriptions that include their opinions, predictions, or reviews. Creating an expert

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Five quick SEO wins to give your website a boost in search

Five quick SEO wins to give your website a boost in search

30-second summary: There are SEO tactics you can apply even without significant expertise. These tactics even the playing field a bit for those who can’t hire a huge team or outsource to an agency. Paying

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30-second summary: There are SEO tactics you can apply even without significant expertise. These tactics even the playing field a bit for those who can’t hire a huge team or outsource to an agency. Paying

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Top six reasons you should caption your social media video content

Top six reasons you should caption your social media video content

30-second summary: Video marketing is more than a trend; it’s a must. But most companies are leaving out a key ingredient to ensure customers engage with their videos: captions and subtitles. Captioning videos in English

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30-second summary: Video marketing is more than a trend; it’s a must. But most companies are leaving out a key ingredient to ensure customers engage with their videos: captions and subtitles. Captioning videos in English

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Why You Need a Holiday Social Media Advertising Strategy Right Now

Why You Need a Holiday Social Media Advertising Strategy Right Now

The holidays are… sort of upon us? In my family, the annual joke is that if my mother starts asking about the holidays one month earlier than last year, we’ll eventually be giving her our

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The holidays are… sort of upon us? In my family, the annual joke is that if my mother starts asking about the holidays one month earlier than last year, we’ll eventually be giving her our

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Top 15 Chrome extensions for social media marketers

Top 15 Chrome extensions for social media marketers

30-second summary: When it comes to the internet browser, Google Chrome, with its extensive list of extensions is the indisputable chart-topper. As a digital marketer, you have to keep track of so many things –

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30-second summary: When it comes to the internet browser, Google Chrome, with its extensive list of extensions is the indisputable chart-topper. As a digital marketer, you have to keep track of so many things –

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12 Ways to Drive Results

12 Ways to Drive Results

With 3.8 billion users, social media platforms put you in front of a huge audience. But does your audience love your content? Because it’s one thing to be seen by them. It’s another to get

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With 3.8 billion users, social media platforms put you in front of a huge audience. But does your audience love your content? Because it’s one thing to be seen by them. It’s another to get

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How to Maximize Your Search & Social Audience Expansion

How to Maximize Your Search & Social Audience Expansion

Digital advertisers benefit from working in a dynamic, fast-paced environment where well-thought-out thought strategies come to life. However, the end of campaign life cycles can become less than a lackluster period. For those campaigns without

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Digital advertisers benefit from working in a dynamic, fast-paced environment where well-thought-out thought strategies come to life. However, the end of campaign life cycles can become less than a lackluster period. For those campaigns without

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How to drive digital innovation necessary during the pandemic

How to drive digital innovation necessary during the pandemic

30-second summary: COVID-19 has kept consumers in their homes, which has led to significant spikes in internet use and companies scrambling to digitize in order to meet customers where they are. The ability to quickly develop

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30-second summary: COVID-19 has kept consumers in their homes, which has led to significant spikes in internet use and companies scrambling to digitize in order to meet customers where they are. The ability to quickly develop

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Why You Must Think Like a TV Network

Why You Must Think Like a TV Network

Due to the pandemic, social media usage has skyrocketed. But simultaneously, click-through and engagement rates have fallen. Why? And what can you do to make sure your social media program is actually connecting with customers

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Due to the pandemic, social media usage has skyrocketed. But simultaneously, click-through and engagement rates have fallen. Why? And what can you do to make sure your social media program is actually connecting with customers

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