A comprehensive guide on using Google Trends for keyword research

A comprehensive guide on using Google Trends for keyword research

30-second summary: Keywords are still important for SEO, but what’s increasingly important is their relevance, uniqueness, and popularity over time. Google Trends is a powerful tool that lets you gauge this and more. With Google

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30-second summary: Keywords are still important for SEO, but what’s increasingly important is their relevance, uniqueness, and popularity over time. Google Trends is a powerful tool that lets you gauge this and more. With Google

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The untapped value of qualitative keyword data

The untapped value of qualitative keyword data

30-second summary: Google Keyword Planner helps us filter down our seed list, show trends in the wording people use when they search and highlight big opportunities we should be tapping into. Contrary to popular belief,

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30-second summary: Google Keyword Planner helps us filter down our seed list, show trends in the wording people use when they search and highlight big opportunities we should be tapping into. Contrary to popular belief,

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A five-step framework for effective keyword targeting in 2020

A five-step framework for effective keyword targeting in 2020

30-second summary: Proper optimization is about comprehensive basics, not the “secret tricks”. The most important basic tactic to get right is keyword targeting. First, you need to know where in the sales funnel your clients

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30-second summary: Proper optimization is about comprehensive basics, not the “secret tricks”. The most important basic tactic to get right is keyword targeting. First, you need to know where in the sales funnel your clients

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